New National Endowment for the Arts research finds that spending on the performing arts generates new jobs in North Carolina. An estimated 50 new jobs are generated for every additional million dollars in performing arts production, a greater number than in most states. The increase in the GSP (Gross State Product) for each dollar spent on the performing arts is calculated at $1.14, generating $403,927. The N.C. multipliers for museums, historical sites, zoos and parks are $1.26 and 30 jobs.
Drawing on data from the Bureau of Economic Analysis, Arts and the GDP: Value Added by Selected Cultural Industries, is a new NEA research note that examines the value added by three selected cultural industries: (1) performing arts, sports and museums; (2) motion pictures and sound recording; and (3) publishing (including software). Combined, these three cultural industries contributed a total of $278.4 billion to the U.S. economy in 2009. “Value added” refers to an industry’s contribution to the U.S. economy through its labor and capital, excluding material and energy costs. The NEA research note also looks at dollars and jobs added to individual state economies by these cultural industries.
In 2009, labor from cultural industries added 55.4 percent to the U.S. GDP (Gross Domestic Product) — nearly two percentage points higher than the share of labor used to produce all U.S. goods and services.
Estimates of value added by performing arts, sports and museums include the related industries of promoters, agents and independent artists, writers and performers. The national codes combine arts industries with other leisure industries. The multipliers used in this study are not comparable to other creative industry and economic impact studies.